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Enterprise IoT Solutions with LoRaWAN

Read Wienke Giezeman's McKinsey interview on laying the foundation to accelerate the enterprise IoT journey

November 26, 2021
By The Things Industries

The success of the Internet of Things industry lies in embedding data measured by sensors into business processes. Connectivity and IoT sensors only start to make sense in a broader digital transformation context.

“Success is when that data point ends up in a business process when it can save a worker 30 minutes of work every day. Connectivity and IoT sensors only start to make sense in a broader digital transformation context,” Wienke Giezeman, CEO and Co-Founder of The Things Industries.

Wienke Giezeman, CEO and Co-founder of The Things Industries, talks about the crucial role of IoT in digital transformation success with McKinsey.

LoRaWAN enables LoRa to address a much larger market and a longer tail, because it takes away a good amount of the overhead and complexity to build IoT solutions.

“LoRa has been around for a while already, as a technology in the segment of low power devices. It is good at building secure, last-mile private IoT networks, which can be deployed at low cost through simple gateways that are connected via cellular or fixed backhaul. Eventually these can serve as strong use cases for 5G networks. The more advanced version, LoRaWAN, includes more network routing and connectivity features. This enables LoRa to address a much larger market and a longer tail, because it takes away a good amount of the overhead and complexity to build IoT solutions such as smaller, after-market sensors. For these reasons, LoRa is now serving as sort of a beachhead for IoT—it makes adoption of IoT easier and less expensive.”

In the future, we will see a movement from IoT projects with purpose-built sensors and devices to a world where connectivity is standardized and embedded in the devices.

“Right now we are in the aftermarket IoT phase, where we are putting sensors into existing fridges. You can get off-the-shelf IoT devices for LPWAN technologies like LoRaWAN, NB-IoT, LTE-M, 5G, etc. The next phase of IoT is embedded IoT, where it comes pre-integrated, and the fridge already has the sensor and the connectivity in it.”

LoRaWAN is perfect for building end-to-end solutions, and will allow even more companies to leverage IoT.

Learn more about connectivity that LoRa and LoRaWAN technologies bring to the Internet of Things, accelerating its adoption. Read full interview

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